About MarketReason
MarketReason is an independent South African platform created for one simple reason: most local investment information is either too sales-driven or too technical. We wanted something different — clear, honest explanations that anyone can understand, without the pressure to buy anything.
Here you won’t find “get rich quick” promises, hot stock tips, or sponsored product placements. Instead, we focus on the concepts that have mattered to South African investors for decades: how compounding really works, why the rand behaves the way it does, what long-term JSE data actually shows, and how ordinary people can use straightforward tools like ETFs to build diversified portfolios.
Everything published on MarketReason is researched from publicly available data, academic studies, and decades of local market history. We’re not financial advisers and we don’t sell anything — we just believe that better understanding leads to better long-term decisions.
Whether you’re in Cape Town, Johannesburg, Durban or anywhere else in the country, if you’ve ever wondered how investing actually works in a South African context, this site was built for you.